Chapter 4: Materials for Public Outreach and Education
In order to decrease the environmental and health risks posed by disposal of medicines, public education materials can be useful to raise awareness and promote action. These materials must present the issue in clear language geared toward the average consumer and propose alternative disposal methods that are both safe and convenient. Since senior citizens make up a large proportion of the target audience, it may be advisable to consider large-print brochures.
The following documents are examples of outreach materials that have been developed by local, state, and national programs regarding medicine disposal. Similar informational materials could be distributed at collection events, pharmacies, conferences, etc. You can use and adapt any of the materials here as models for your own outreach campaign. All are presented here in .pdf format, and in some cases other formats may be available from the original authors.
Because there is not yet a definitive national guidance on this emerging issue, various localities are dealing with this issue in different ways. Therefore, some of these documents may contradict one another or may not be applicable in your area. They are presented here as samples of the work that has been done, and do not necessarily represent the trajectory this issue will follow in the future.
Promotional flyer for a Wabash County, Indiana collection program. This flyer was sent to AARP members. Wabash county also issued a proclamation establishing "Eliminate Expired Drugs Environmentally" week to promote its collection program.
Illinois-Indiana Sea Grant College Program
University of Illinois
1101 W. Peabody Drive
350 National Soybean Research Center, MC-635
Urbana, IL 61801
Ph: 217.333.6444 | Fax: 217.333.8046 | email@example.com